Fay Uraynar

Fay Uraynar is a seasoned CFO, business founder, and mentor to finance professionals who are ready to grow beyond technical accounting into broader

CFO-level leadership. With more than 30 years of financial leadership experience, Fay brings a practical, strategic, tech-savvy, and people-centered approach to helping finance professionals become confident, trusted business advisors.

Her experience spans senior finance leadership, business ownership, fractional CFO advisory, and a foundational start as a CPA in a regional

CPA firm. She has worked with both large and small privately held companies, giving her a practical view of what it takes to lead finance, support leadership teams, and create meaningful enterprise value.

As a mentor, Fay is especially effective with finance professionals who have strong technical skills but are working to develop the leadership,

communication, strategic thinking, technology, and decision-making skills required at the CFO level. She enjoys helping bookkeepers, accountants, controllers, and emerging CFOs understand how to move from producing financial information to interpreting it,

communicating it, and using it to influence better business decisions.

Fay also brings a unique perspective on financial talent strategy. She helps companies and existing CFOs assess financial talent and skill gaps,

then identify right-fit solutions based on culture, stage of growth, business needs, and cost structure. This may include internal talent development, fractional CFO/controller support, offshore or nearshore talent, and technology-enabled solutions.

Her mentoring style is honest, encouraging, direct, and grounded in real-world experience. Fay helps finance professionals build confidence,

navigate complexity, communicate with owners and leadership teams, and grow into finance leaders who can think beyond the numbers.

Ready to take the next step in your mentoring journey?
Book a call with the GrowCFO team here to explore the best mentoring match for you.