Business Premium

The Ultimate CFO Toolkit
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Business Premium is the only CFO solution that combines digital tools and training designed to support the Competency Framework

This comprehensive digital toolkit provides access to 18 powerful tools to support six core competencies of the CFO Competency Framework, from Governance and Control to Fundraising & M&A. 

Plus, access to an extensive library of online training courses for you and your finance team. Covering topics within the framework, including planning, budgeting and forecasting, analyzing and reporting performance, Governance and control, ESG, financial modelling and many more.

Business premium ensures you have everything you need to excel as a modern Finance Leader & CFO.

If you haven’t yet explored the CFO Competency Framework, click below.  

What’s included in Business Premium?



CFO Digital Toolkit Includes:

Governance and Control

Operational Driver

Financial Planning and Analysis

Financial Planning and Analysis

Strategic Business Partner

Strategic Business Partner

Catalyst for Change


Fundraising and M&A

Finance Team Training & Development Included


Access to CPD Training Programmes

The GrowCFO library of CPD accredited training courses written and delivered by finance leaders within a peer group format. Access to regular Zoom workshops for each course module.

Exclusive members only events

We hold regular live Zoom events just for our premium members. These include our ongoing Masterclass series where we go deep into a special subject in a virtual classroom with teaching from a leading expert.

Access to Recordings

Premium members have access to on demand video recordings across all our main events including the Future of the Finance Function workshops and monthly Masterclasses.

Business Premium Pricing

1-5 Finance team members


6-25 Finance team members


26+ Finance team members


*The digital toolkit includes access to:

The remaining digital tools will roll out as a phased release beginning 1st June 2023


GrowCFO Founder & CEO

Dan Wells

Dan has worked with finance leaders for over 20 years and loves helping talented individuals to climb the career ladder. Becoming a CFO is incredibly challenging and Dan’s career aspiration is to create world-class community-led CFO training programmes and support networks. These will ensure that you will never feel lonely or unsupported in your role.
COO | Strategy Mentor | Podcast Host

Kevin Appleby

Kevin has been a chartered accountant who has worked as a CFO and management consultant. More recently, he’s been involved in learning and development, teaching skills linked to business and financial transformation projects. His passion is to pass on his knowledge to as many people as possible and he see’s GrowCFO as a great place to do this.
Executive Mentor | Experienced CFO | Board leader

Catherine Clark

Catherine is an ex-CFO and experienced mentor. She loves helping people to see their own potential more clearly and to build your confidence in order to achieve your career aspirations. Her philosophy in life is to keep teaching the skills that she has learnt. She loves helping people to identify and capture the opportunities presented to them.
CFO I Strategic & Change Leader I Executive Coach & Mentor

Helene Brichet Herbinet

Helene is an experienced CFO who brings over 25 years of leadership in global blue-chip organisations with a growth and change agenda. Helene started her career in practice with PWC in France, before moving to the UK and holding senior Finance roles at Barclays Bank, Visa, EVO Payments and Capital One. Helene has been holding both Board Executive and non-Executive Directorships. She currently sits on the boards of financial services companies and is a Trustee of an international business school. She particularly enjoys working in multi-cultural environments. Throughout her career, she has been focusing on developing people, on corporate culture and governance, and on leading change.

Former Microsoft FD | Coach | Mentor

Oliver Deacon

Oliver is a former Microsoft Finance Director and an executive leadership and innovation coach. Although technology has been at the centre of Oliver’s career since obtaining his ACA within the big four, Oliver’s true career passion has been building world class teams and coaching individuals to achieve their full potential. This combination of leadership experience and future insight benefits his clients today, as he helps them to develop the leadership skills, organizations and careers of the future. Oliver has worked in the UK and US, leading and coaching international teams across UK, US and Europe, at companies including Skype, Best Buy Europe and Deloitte.
Experienced CFO | Executive Coach & Mentor

Susana Serrano-Davey

Susana is a highly experienced CFO, and mentor, with over 20 years of international experience in multinational companies. A Chartered Accountant (FCA) who qualified at PWC, during her career she has made the most of change, being proactive to reach the C-suite. Susana is a natural entrepreneur, having founded and sold a successful business. She is a great communicator and leader of people with a collaborative and approachable style.


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